AT&Ts American Idol Spam Stunt Backfires

AT&T spammed a “’significant number’ of its 75 million customers” yesterday with text messages advertising the premiere of American Idol. AT&T also pissed off a significant number of its 75 million customers in the process, and the company’s justification for the blitz isn’t exactly making AT&T sound smart when it comes to understanding what qualifies [...]No related posts.

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[Source: Rap Promotions Info

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